The 2009 NBA Finals begin tonight with the Orlando Magic facing the Los Angeles Lakers. ABC, owned by Disney (DIS:NYSE), has the coverage.With Disney World in Orlando and Disneyland out in Hollywood, this is an advertising bonanza for the company.
As a shareholder, I hope the coverage will promote the parks with video whenever possible. No matter, the Magic reaching this point is a good thing for Orlando and I will be pulling for them. Go Magic!
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